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January 5, 2024

Understanding “Make” vs “Do” in Business English

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In the fast-paced world of business, clarity and precision in communication are paramount.

For non-native English speakers, the nuances of the language can sometimes be a stumbling block.

Today, let's demystify two of the most commonly confused verbs in English: "make" and "do."

The Basic Rule of Thumb

The verbs "make" and "do" both translate to similar actions in many languages, which is where the confusion often begins. However, in English, their usage is distinct:

  • Do generally refers to tasks, duties, and activities that are often routine or general. Think of it as being about the action itself, usually something you can't physically touch.
  • Make, on the other hand, often involves creating or producing something that is tangible. It's about the outcome that can be seen and touched.

When to Use "Do"

"Do" is used for general activities and tasks without a specific end product. For professionals mastering Business English, remember "do" is often used in:

  • Work and daily activities: I do my work, I community management.
  • Non-specific actions: I do my best, I do exercises after work.

Here's a story from Liam, a dedicated manager:

"When I first took on my role, I made sure to do my homework every evening. I organized my tasks, did my reports, and did everything possible to streamline operations."

When to Use "Make"

"Make" is used when referring to creating or forming something tangible. In a business context, this might mean:

  • Creating documents or resources: I make social media content, I make landing pages.
  • Producing results: We aim to make profits, make a difference.

Consider Sofia, an entrepreneur:

"As I started my business, I focused on making connections and making a good first impression on potential clients. Each product we launched was carefully crafted, making sure every detail was perfect."

Practical Tips for Non-Native Speakers

  1. Practice makes perfect: Regularly practicing these terms in context will help solidify your understanding.
  2. Use language apps: Digital tools can provide instant feedback and additional practice.
  3. Engage in business scenarios: Role-play or write emails using "make" and "do" to see how they fit into different business situations.

Conclusion

Mastering the distinction between "make" and "do" can significantly enhance your professionalism in English communication.

As you climb the corporate ladder or build your business, these small nuances in language usage not only improve your fluency but also boost your confidence in international environments.

Stay tuned for more insights and make sure to do your homework by practicing what you've learned today!

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